Meet the Team

We're a small, lean team driven by helping others achieve their goals online.

Ana Pischl


Ana is a Product Manager and the founder of First Product Hire. She’s helped companies achieve $20m+ revenue growth, improve customer happiness, and become innovators in their industries. She founded FPH to help hungry entrepreneurs reach their dreams.

First Product Hire · LinkedIn

Kelly Lazzara

E-Commerce Partner

Kelly is the founder of Wai, an e-commerce brand making and selling clothing. In just 2 years, Wai has scaled to $1M in yearly revenue and 20,000 unique customers by constantly adapting its digital presence. Kelly loves helping other companies succeed with his knowledge of sales, marketing, and development. · @WaiWear on Instagram

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